It is called Action, the non-food discount chain of Dutch origin known for its truly unbeatable prices , which has spread the most in Italy, not only in Lombardy but also in the City of Milan. With more than 6,000 products, divided into 14 product categories you can really find everything. From DIY to multimedia products and from personal care to toys.
With its 19 establishments spread throughout the region, 4 of which are in the municipality of Milan Action is present not only in Italy, but in many other regions of Europe. So much so that it has 2350 stores in eleven European countries.
According to what the company informs, Action’s peculiarity lies in its ability to constantly change the proposal by adding 150 new products in the store every week. And most of the things found here you pay less than 1 euro. Or at least at very low amounts compared to other discounters.
Action in Lombardy and the City of Milan
But how does Action keep its prices so competitive? From what we can tell by reading on the website, Action’s way of working involves buying large quantities of products so that they can then resell them at low prices while always adhering to strict standards of quality, sustainability and working conditions.
Action’s philosophy is to want to be for everyone, for every day by offering many products: including utensils, towels, underwear, batteries of pots and pans, home decorations, office supplies, beverages, candles, flowers, and you name it. In short, a place to enter for any need and any wallet.
Of Action discount stores near Milan can be found at:
- Buccinasco, via Lomellina, 23 ( open from 8:45 a.m. to 8:30 p.m.)
- Opera, via Enrico Berlinguer (open from 8:45 a.m. to 8:30 p.m.)
- San Giuliano Milanese, via della Pace, 26 (open from 9 a.m. to 8 p.m.)
- Vignate, via Nuova Cassanese, 10 ( open from 9 a.m. to 8 p.m.)