Big party tomorrow, September 25, in Porta Romana. On the occasion of the opening of Joe Bastianich’s new restaurant in Milan, 500 free smash burgers will be distributed . What a mouthwatering occasion. It will take place on the 25th at 12:30 p.m. in Corso di Porta Romana, 94. For the first arrivals free sandwiches and thanks to the collaboration with Pepsi you will also have exclusive gadgets and free refills of your favorite drink. The restaurant belongs to the Joe’s American Smashburger chain and offers the legendary smash burgers, signed by Bastianich.
The location of the Joe’s American Smashburger chain.
In MIlano you can already enjoy the chef’s legendary smash burgers at the Mercato Centrale But now the chain has decided to go bigger by opening a venue entirely dedicated to these sandwiches.
Joe’s American Smashburger is a sub-brand of the larger Joe’s American Factory group, which also includes restaurants dedicated to barbecue. A carnivore’s paradise.
It is called smash because the burger is smashed on the hot griddle, increasing the surface area on which the crust forms, preventing the loss of juices. Thinner and bigger than the traditional hamburger in short. There will be these delicious buns that can be found in so many versions. From traditional to truffle ones and many more. They represent the purest essence of American cuisine.
So much joy for the palate and the stomach, we can’t wait to try Joe Bastianich’s new place, and will you be among us? Will you be able to snag one of the 500 sandwiches?